I roto i te ao e huri haere tonu ana o ngā auahatanga o te ataahua,he tiaki ngutu houkua puta mai te toa, ā, kei te haruru te ipurangi. "He aha te mea e hanga ana i tēneihinu ngutu"he mea nui?" ehara i te pātai noa iho—ko te karanga tēnei a ngā kaiwhakamahi TikTok, ngā kaiwhakatairanga ataahua, me ngā kaiwhakamahi o ia rā kua miharo ki te mana whakarerekē o te Sea Kiss Lip Collagen Balm. Me ruku tātou ki te kōrero i muri i te hua e whakahou ana i te tiaki ngutu hou i te wā tonu.

Te Pupuhi Viral: He Huringa TikTok
I tīmata katoa i tētahi riipene ataata 15 hēkona te roa. Ko te kaihanga ihirangi ataahua a @GlamGab, e mōhiotia ana mō āna arotake hua pono rawa atu, i tuku i tētahi wāhanga vlog "Day in My Life" e whakaatu ana i āna mahi o te ata. I a ia e toro atu ana ki tana Sea Kiss
Pāma Korakena Ngutu, ka kōrero noa ia, "Koinei ngā mea? He mea tino rerekē. Kāore ōku ngutu i maroke mai i taua wā—ahakoa i muri i ngā whakaahua 12 hāora!"
I roto i te pō kotahi, e 3 miriona ngā tirohanga o te ataata. Pāhū ana ngā wāhanga kōrero: "He aha kei roto i tēnei hinu kakara? Kōrero mai inaianei!" "Kei te inoi ōku ngutu—kei hea te hoko?!" Ka mura te pūnaha, ā, kāore i roa, ka rongonui te #LipCollagenBalm puta noa i te ao. Kua kitea e te hapori ataahua o TikTok, e hiahia tonu ana ki te mea nui e whai ake nei, tā rātou hiahia hou.
I roto i te Tātai "Hiranga": Ka Tūtaki te Pūtaiao ki te Manaaki i a Ia Anō
Nā, he aha te mea e whakaoho ana i te ngangau? Me wetewete tātou i te ngangau. Ko te matū matua o te hinu kiri—ko te collagen moana—ehara i te mea he mahi hokohoko noa iho. E whakaū ana ngā tākuta kiri ko te collagen, he pūmua e memeha haere ana i te pakeketanga, he "aukume wai" mō ngā ngutu. I honoa ki te pata shea me te huaora E, ka hangaia e te tauira he arai tiaki e mau ana te makuku mō te 8 hāora. Engari ehara i te mea mō te pūtaiao anake. E mihi ana ngā kaiwhakamahi mō te wheako pārongo: "He rite ki te rā spa mō ō ngutu!" Ka rewa te hinu kiri ina pa atu, ka waiho he āhua maeneene - he satin - kāore he toenga piri, kāore he kakara kaha. Mō te Gen Z, e whakatairanga ana i te ataahua ma me ngā hua maha-mahi, ka tutuki i tēnei ngā mea katoa: vegan, kore-tutukitanga, ā, ka mahi tahi hei paninga rīpene ngutu.
Ngā Kōrero Tūturu, Ngā Hua Tūturu: Mai i te Pakaru ki te Hiahiatia
Kei roto i te pūtini te taunakitanga—i tēnei wā rānei, ko ngā whakaahua whaiaro i mua atu, i muri mai rānei. Hei tauira, ko Mia, he tauira kāreti, 22 tau te pakeke, i raru ki ngā ngutu e pāngia ana e te ekisema. "He whakamamae te takurua—he tino ngatata ōku ngutu, kāore i taea e au te mau i te kanapa," tana kōrero. I muri i ngā wiki e rua o te whakamahi i te hinu ngutu? "He ngawari, he māwhero, ā, kua maia ahau ki te mau anō i aku tae ngutu tino pai." Kātahi ka tae mai te nēhi, a Jake, 35 tau te pakeke, e mahi ana i ngā huringa 12 hāora i roto i te hau maroke o te hōhipera. "I whakamahia anō e au te chapstick i ia hāora. Ko tēnei hinu ngutu? Kotahi i te ata, kotahi i te pō—kua oti." Ko tana arotake TikTok, ko "The Lip Balm That Saved My Shifts" te taitara, kua 2.5 miriona ngā tirohanga, ā, kei te haere tonu.
Te Waitohu kei Muri i te Whakanui: He Moemoeā Iti – Puranga
Anei te hurihanga o te kōrero: Ehara a Sea Kiss i te kamupene nui. He whakaaro nā ngā tuahine tokorua, a Lily rāua ko Grace Chen, i whakarewa i te waitohu mai i tā rāua kīhini i Brooklyn i te tau 2023. "I hiahia mātou ki tētahi hinu ngutu e mahi ana i te kaha rite ki tā mātou mahi—he mea taiao, he whai hua, he utu hoki," te whakamārama a Lily. Ko tā rātou huarahi "iti engari he kaha"—te whakamātautau ā-ringa i ngā puranga, te whakautu whaiaro ki ngā DM—i rite ki te ahurea "pono tuatahi" a TikTok. I te wā i tukuna ora ai a Grace ki TikTok hei whakamārama i te tikanga, 100,000 ngā kaimātakitaki i whakarongo mai. "I hokona katoatia ā mātou waeine 10,000 tuatahi i roto i ngā haora 48," ka kata ia. "He pōrearea—i te huarahi pai rawa atu."
Te Āmua o te Tiaki Ngutu: He Nui Atu i te Auahatanga Iho?
Pērā i ngā hua rongonui katoa, ka pātai ngā hunga ruarua: "He mea hou noa iho tēnei i roto i te ao whānui?" Engari he rerekē te kōrero a ngā tohunga o te umanga. "Kei te piki haere te hiahia mō te tiaki ngutu kua whakakīia ki te collagen," te kī a te kaitātari ataahua a Clara Reyes. "Kei te haumi ngā kaihoko ki ngā hua e tuku ana i ngā painga mō te wā roa, ehara i te mea he otinga rangitahi noa iho."
Mō Sea Kiss, ko te whāinga kia noho pūmau i waenganui i te rongonui. "Kei te āta haere mātou - kāore he hokonga kamupene, kāore he whakaiti i te kounga," te kupu whakaari a Lily. "I tino hira tēnei hinu whakaora nā te mea i kitea te iwi - ā rātou raruraru ngutu, ā rātou hiahia mō ngā otinga māmā, whai hua. E hiahia ana mātou kia mau tonu taua hononga."
Hono mai ki te kaupapa: #ParūNgutuKounga
Nā, he aha te mea e hira ai tēnei hinu ngutu? Ehara i te mea ko te tauira anake, ko te rongonui, ko ngā arotake pai rānei. Koinei te huarahi i noho ai hei tohu mō te tiaki i a koe anō i ēnei rā - he hua e hono ana i te pūtaiao me te kōrero pakiwaitara, te pono me te whai huatanga. I a TikTok e hanga tonu ana i te ahurea ataahua, kotahi te mea e mārama ana: ehara te Sea Kiss Lip Collagen Balm i te mea he momo ahua noa iho - he kaupapa. Mō te hunga e panuku ana i tā rātou FYP (For You Page) me te whakaaro, "He aha te mea nui?" he māmā noa te whakautu: Whakamātauria, ā, ka mārama koe he aha te miriona e kī ana he mea nui tēnei hinu ngutu.
I tēnei ao e kī ana i ngā hua ataahua, he mea onge te kimi i tētahi e tika ana kia kiia he "mea nui". Engari mō Sea Kiss me tōna hapori pono, ehara te pātai i te "He aha te mea e tino nui ai tēnei hinu ngutu?" - engari ko te "Nā te aha tātou i ora ai me te kore?"
Wā tuku: 18 o Ākuhata 2025
O mua: He aha te merekara e kawea mai ana e tēnei kopare kanohi?Panuku: Kei te pēhea te āhua o ngā waitohu ataahua i ngā wā tata nei?